Targeting affects messaging. Messaging affects who responds. Qualification affects who should be targeted next. Follow-up determines whether interest becomes a conversation. Here's how we operate all of it together.
1
Market Intelligence
What we do
Define the market, identify viable segments, map the accounts inside them, and determine which buyers are worth reaching.
What you get
A prioritized market and clear campaign segments.
2
Data & Infrastructure
What we do
Account sourcing, contact verification, enrichment, and dedicated sending infrastructure setup.
What you get
Reachable buyers and infrastructure capable of contacting them reliably.
3
Campaigns
What we do
Build messaging and sequencing around your ICP’s actual triggers.
What you get
A campaign ready to run across channels, not a generic template.
4
Multi-channel Outreach
What we do
Run email, LinkedIn, and calling as one coordinated sequence.
What you get
Consistent reach across however your buyers actually pay attention.
5
Qualification & Follow-up
What we do
Check every reply against your criteria, and track and re-engage warm leads on a defined cadence.
What you get
Interest that doesn’t quietly go cold.
6
Sales Conversations
What we do
Hand off conversations that match your definition of "qualified."
What you get
Meetings on your calendar, ready for your team to run with.
Division of Labor
What Blinkins owns, and what stays with your team.
Blinkins owns
Market Research
Data & Targeting
Campaign Strategy
Infrastructure
Outreach
Replies & Follow-up
Qualification
Your team owns
Sales Conversations
Proposals
Closing
This is the same methodology behind 45 qualified meetings and 4 enterprise deals for one client. See the case study →