Skip to content

02 / One-time implementation

Your outbound system. Built, documented, handed over.

You receive more than a technical configuration. You receive a documented, repeatable operating system, and your team is trained to run it without us. After handover, you own and operate it.

Engagement
One-time implementation
Pricing
₹75,000 one-time implementation
Ideal for
Teams that want to own outbound as a capability instead of depending on an agency.

Who it is for

Is this for you?

  • Businesses with a sales or business development team that can operate a system
  • Founders who want outbound as an internal capability
  • Companies that do not want to depend on an agency indefinitely
  • Sales teams that want to improve their prospecting infrastructure

Problems it solves

Where growth usually stalls.

  1. 01

    A team without a system.

    Salespeople with a few tools and no process end up improvising. Results depend on who happens to be working that week.

  2. 02

    Infrastructure nobody fully understands.

    Domains, mailboxes, authentication and sending platforms are easy to set up wrongly and hard to diagnose later.

  3. 03

    Knowledge that lives outside the company.

    If an agency holds the know-how, stopping the retainer stops outbound.

  4. 04

    No documentation.

    When a setup is built informally, nobody can explain it, so nobody can improve it or train a new hire on it.

Scope and deliverables

What we build.

  • ICP and campaign planning

    Who to reach first, and what the first campaigns should say and test.

  • Domain and mailbox architecture

    A sending structure designed for your volume and your risk, not copied from a template.

  • Sender authentication

    SPF, DKIM and DMARC configured where appropriate, and explained.

  • Sending platform setup

    The platform configured and connected to your mailboxes.

  • Data sourcing and prospecting workflows

    Repeatable ways to find accounts and the right people inside them.

  • Enrichment and verification

    Workflows that clean and verify contact data before it is used.

  • Messaging and email sequences

    Written, structured sequences, and the thinking behind them.

  • Initial campaign launch

    The first campaigns configured and launched inside your system.

  • Operational SOPs

    Step-by-step procedures your team can follow.

  • Training guides and walkthroughs

    Educational material and live walkthroughs so people understand why, not just how.

  • System documentation

    A written record of how the system is built and why.

  • Handover and enablement

    A structured handover so your team can operate the system on its own.

Diagram 01 / The system we buildIllustrative workflow

Sending infrastructure

  1. Step 1Sending domainsA structure designed for your volume and risk
  2. Step 2MailboxesCreated, named and connected
  3. Step 3AuthenticationWhere appropriateSPFDKIMDMARC
  4. Step 4Sending platformConfigured and linked to the mailboxes
  5. ResultCampaign-readyFirst campaigns configured inside your own system

Prospecting and data

  1. Step 1ICP and campaign planWho to reach first
  2. Step 2Sourcing workflowAccounts, then the right people inside them
  3. Step 3Enrichment and verificationCleaned before anything is sent
  4. ResultMessaging and sequencesWritten for each audience

Each stage is documented as it is built, so the system can be explained, repeated and improved by your team.

How the engagement works

How the project works.

  1. 01

    Plan

    We agree the scope, the audiences to start with and what the first campaigns need to do.

  2. 02

    Architect

    We design the domain, mailbox and authentication structure.

  3. 03

    Build

    We set up the sending platform, data workflows and enrichment and verification.

  4. 04

    Write and launch

    We create the messaging and email sequences, and launch the initial campaigns.

  5. 05

    Document

    We write the SOPs, guides and system documentation as we build.

  6. 06

    Train and hand over

    We walk your team through the system and hand over the playbooks. From here, you own and operate it.

Diagram 02 / From our hands to yoursIllustrative workflow
  1. BuildWe set it upInfrastructure, data workflows, sequences and first campaigns
  2. DocumentWe write it downSOPs and system documentation, written as we build
  3. TrainWe teach itGuides and live walkthroughs, so people learn why as well as how
  4. HandoverYour team runs itWith the playbooks, without needing us

The aim is a team that understands the system, not one that depends on whoever built it.

Your part

What we need from you.

It works best as a partnership. These are the things only you can do.

  • Nominate the people who will operate the system
  • Make decisions on audiences and messaging in good time
  • Pay for the third-party tools, domains and mailboxes the system runs on
  • Operate, monitor and improve outbound after handover
  • Arrange further support separately, if you want it

Included and excluded

What is and is not part of this.

Included

  • Everything listed in the scope above, including the launch of the initial campaigns
  • Documentation, SOPs and training
  • A structured handover to your team, who then own and operate the system

Not included

  • Running outbound for you after handover (that is Managed Outbound)
  • Ongoing third-party software, mailbox and infrastructure costs
  • Guaranteed meetings, sales or revenue
  • Ongoing support, unless agreed in writing

Pricing and commercial structure

What it costs.

₹75,000 one-time implementation

  • Ongoing third-party software, mailbox and infrastructure costs are separate. We disclose what the system runs on, and roughly what it costs, before you engage.
  • Timeline: approximately 3–4 weeks. These are estimates, not guarantees. Actual timelines depend on scope, how quickly you can respond, infrastructure readiness and the approvals needed. Campaigns do not start sending the moment you pay: they go live once onboarding is complete and you have approved the messaging.
  • This is not the ₹10,000 onboarding fee for Managed Outbound. That fee starts a service in which Blinkins runs outbound for you at ₹50,000 a month. This ₹75,000 project builds a system that you own and operate.
  • We do not state a support period. Any ongoing support is agreed in writing.
  • GST is applicable.

Expected outputs and ownership

What you own at the end.

  • A configured operating system

    Your infrastructure, sending platform and workflows, set up and working.

  • Initial campaigns, launched

    The first campaigns live in your system, so you start from a running example.

  • Prospecting and enrichment workflows

    Repeatable ways to find and verify new audiences.

  • Documented messaging processes

    How messages are written, tested and improved.

  • Infrastructure documentation

    What is set up, how, and why.

  • Training and educational material

    Guides and walkthroughs your team can return to.

  • A handover

    Your team able to operate the system independently.

Questions

About this service.

What exactly do we get in the ₹75,000 outbound implementation?
ICP and campaign planning, domain and mailbox architecture, sender authentication (SPF, DKIM and DMARC where appropriate), sending platform setup, data sourcing and prospecting workflows, contact enrichment and verification, campaign messaging and email sequences, launch of the initial campaigns, operational SOPs, training guides and walkthroughs, system documentation, and a handover so your team can run it. You receive a documented, repeatable operating system, not just a configured tool.
What is the difference between the ₹10,000 onboarding fee and the ₹75,000 implementation?
The ₹10,000 fee starts a Managed Outbound engagement, in which Blinkins runs outbound for you for ₹50,000 a month. The ₹75,000 fee pays for a one-time project in which we build a system, document it, train your team and hand it over, so you operate it. One is a service we run. The other is a system you own.
Can our team operate the system independently afterward?
That is the purpose of the Outbound Infrastructure & Enablement project. You own and operate the system after handover, with the documentation, SOPs and training we provide. Ongoing support is not part of the project unless it is agreed in writing.
Are software, mailbox and infrastructure costs included?
In Managed Outbound, standard delivery-related tools and infrastructure are included in the monthly service. Upgrades such as premium data sources, additional capacity, LinkedIn outreach and custom integrations are quoted separately. For the one-time projects, ongoing third-party software, mailbox and infrastructure costs are separate, and we disclose them before you engage.
How long before campaigns go live?
Managed Outbound onboarding is typically 2–4 weeks of initial onboarding and preparation. Outbound Infrastructure & Enablement is approximately 3–4 weeks, and GTM Launch & Discovery is approximately 2–3 weeks. These are estimates, not guarantees. Actual timelines depend on scope, how quickly you can respond, infrastructure readiness and the approvals needed. Campaigns do not start sending the moment you pay: they go live once onboarding is complete and you have approved the messaging.
What is the difference between outbound setup and GTM strategy?
Outbound Infrastructure & Enablement builds an outbound system and teaches your team to run it. GTM Launch & Discovery works out who to sell to, what to say and which channels to prioritise, and delivers a strategy and a 90-day roadmap. One is infrastructure and enablement. The other is clarity and planning. Many businesses do the strategy first and then decide what to build.
Do you guarantee meetings or sales?
No. Results depend on your offer, target market, messaging, data quality, deliverability and how quickly your team follows up. We commit to an agreed delivery process, ongoing experimentation, transparent reporting and actionable market intelligence. We do not promise a number of meetings, a sales figure or a revenue outcome.
Can you work with our existing sales team and technology stack?
Usually, yes. We work alongside your sales team and fit around the tools you already use where that makes sense. We confirm what is compatible during discovery, before anything is proposed.

Next step

Want a system your team owns?

Tell us about your team and what you want to be able to do. We will say whether this project fits and what the scope should be.