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Independent growth partner / India

Good growth.
By design.

We help ambitious B2B companies build outbound systems, reach the right buyers, and turn new conversations into business opportunities.

Managed outbound. Outbound infrastructure. Go-to-market strategy.

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One connected systemIllustrative
  1. 01MarketWho is worth reaching, and why now
  2. 02DataAccounts and the people who own the problem
  3. 03InfrastructureDomains, mailboxes, authentication
  4. 04MessagingWhat to say to each audience
  5. 05CampaignsLaunch, send, follow up
  6. 06ConversationsReplies qualified, opportunities handed over
The parts work on their own. Results come from how they work together.

Founder experience

Hands-on across the whole systemResearch, data, infrastructure, strategy, copy, launch and optimisation.
Prospecting systems and lists for 20+ client businessesBuilt the systems and lists behind outbound for more than twenty businesses.
List-building operations, SOPs and trainingManaged list-building operations, wrote the SOPs and trained team members.
Operating outbound campaignsRan outbound campaigns as well as building the systems behind them.

These describe the founder’s own experience, not a count of end-to-end client accounts. Agency results are shown separately under Proof of work.

The problem

Growth shouldn’t depend on guesswork.

  1. 01

    Referrals and inbound are inconsistent.

    They are valuable and unpredictable. A business that relies only on them has no say in its own pipeline.

  2. 02

    Sales teams research instead of selling.

    Hours that should go on conversations go on finding out who to talk to and how to reach them.

  3. 03

    Outbound tools, no operating system.

    Companies buy the tools and then discover that data, infrastructure, messaging and follow-up still have to be made to work together.

  4. 04

    Activity without meaningful conversations.

    Campaigns send, but the right buyers do not reply, or replies are not followed up.

  5. 05

    No clear view of where to invest.

    Founders are unsure which acquisition channels deserve their money, so they try a little of everything.

Blinkins builds the strategy, infrastructure, and execution systems behind a more repeatable approach to B2B growth.

Services

Three ways to build your next stage of growth.

Done for you

Managed Outbound

We run your domestic outbound operation, from targeting and campaigns to replies and meeting scheduling, so your team can focus on sales conversations and closing business.

Ideal for
Companies that want outbound running but do not have the time or team to run it themselves.
Deliverables
  • Targeting and ICP research
  • Prospect sourcing, enrichment and verification
  • Email infrastructure and workspace setup
  • Campaign messaging and launch
  • Ongoing testing and optimisation
  • Reply handling and qualification
  • Meeting scheduling
  • Performance reporting
  • Actionable market intelligence
  • Standard delivery tools included
Pricing
₹50,000/month + ₹10,000 one-time onboarding

Start with ₹60,000: onboarding plus the first month. Standard delivery tools and infrastructure are included. Upgrades are quoted separately.

Explore managed outboundBook a discovery call

One-time implementation

Outbound Infrastructure & Enablement

We build your outbound system, launch the initial campaigns, document everything, train your team and hand it all over. You own and operate it afterwards.

Ideal for
Teams that want to own outbound as a capability instead of depending on an agency.
Deliverables
  • ICP and campaign planning
  • Domain and mailbox architecture
  • Sender authentication: SPF, DKIM and DMARC where appropriate
  • Sending platform setup
  • Data sourcing and prospecting workflows
  • Contact enrichment and verification
  • Campaign messaging and email sequences
  • Launch of the initial campaigns
  • Operational SOPs
  • Training guides and walkthroughs
  • System documentation
  • Handover and enablement
Pricing
₹75,000 one-time implementation

Ongoing third-party software, mailbox and infrastructure costs are separate and disclosed before engagement. This is not the ₹10,000 Managed Outbound onboarding fee.

Explore outbound setupBook a discovery call

Strategy project

GTM Launch & Discovery

A comprehensive strategy and research engagement for businesses that need clarity on who to sell to, what to say, and which acquisition channels to prioritise.

Ideal for
Founders and teams with a growth ambition but no validated acquisition strategy yet.
Deliverables
  • Founder and stakeholder discovery
  • Business, product and offer assessment
  • ICP prioritisation
  • Buyer pain points and decision-making research
  • Competitor and market positioning research
  • Messaging recommendations
  • Acquisition channel strategy
  • Outbound feasibility assessment
  • Paid acquisition and partnership considerations
  • Recommended channel priorities
  • Practical 90-day execution roadmap
  • Success metrics and testing framework
Pricing
₹75,000 one-time strategy project

Strategy and advisory. Ongoing execution is a separate engagement. Smaller custom-scoped advisory may be available.

Explore GTM strategyBook a discovery call
See full pricing

Our approach

From strategy to execution.

  1. 01

    Understand

    Learn the business, offer, sales process, target market and commercial objectives.

  2. 02

    Build

    Create the appropriate acquisition infrastructure, prospecting workflows, messaging and campaign plan.

  3. 03

    Activate

    Launch the agreed system, validate assumptions and generate meaningful data.

  4. 04

    Improve

    Optimise based on results, or hand over a documented system, depending on the engagement.

Proof of work

One engagement, written up.

Pointerz is a US company that needed to reach buyers in India. It is shown as proof of work, not as a customer of the packaged services priced on this site. Outcomes depend on the offer, the market and the execution, and are not a promise of what yours will do.

Pointerz

Enterprise HR SaaS / selling into India

45 qualified meetings and 4 enterprise deals in 6 months.

A US enterprise HR SaaS company needed pipeline in the India market. Earlier efforts were scattered across freelancers and bought lists.

A tight ICP, a multi-channel sequence for HR and People leaders, dedicated sending infrastructure, and weekly cuts of whatever underperformed.

“700% increase in leads generated in 2022 — helping position our sales efforts in India, at speed, and with a strong ROI. I highly recommend Jiten.”Keith Fleury, CRO and Board Member, Pointerz. On the 2022 engagement.
45Qualified meetings
4Enterprise deals
$65K+Contract value

The figures above are from a six-month program in 2023. Blinkins began working with Pointerz in 2022.

Why Blinkins

A growth partner, not another black box.

  1. Direct founder involvement.

    You deal with the person who designs and builds your system, not an account manager relaying briefs to someone else.

  2. Technical and strategic expertise.

    Outbound fails at the joins between data, infrastructure, messaging and follow-up. We work across all of them, and across the strategy that decides what they should do.

  3. Transparent pricing, infrastructure and measurement.

    The prices are published. You can see what is set up, how it is set up and what it is doing. We measure campaigns in a practical way, and we keep it simple.

  4. Ownership and enablement.

    In implementation engagements, you receive the documentation, SOPs and training. The aim is a business that does not need us to keep running.

The founder

Built by someone who’s done the work.

Jiten Khatri has worked directly across the parts of outbound that are usually split between different people: research, data, infrastructure, campaign strategy, copy, launch, and ongoing optimization.

Blinkins came out of seeing the same failure repeatedly: individual pieces could be good, but nobody owned how they worked together.

More about Blinkins

Compare

Find the right starting point.

Comparison of Managed Outbound, Outbound Setup and GTM Strategy
FeatureManaged OutboundOutbound SetupGTM Strategy
Best fitBusinesses that want outbound run for themTeams that want to own and run outboundBusinesses that need clarity on who to sell to and how
Engagement typeOngoing monthly serviceOne-time implementation and trainingOne-time strategy and planning
StrategyIncluded, within the engagementICP and campaign planning for the buildThe core of the project
Infrastructure implementationBuilt and run by BlinkinsDesigned, built and configured for youNot included
Campaign executionYes, ongoingInitial campaigns launched. Your team runs themNot included. A separate engagement
Team trainingNot the focusYes: guides, walkthroughs and handoverA roadmap and testing framework to act on
Who operates itBlinkinsYour team, after handoverNot applicable. You act on the strategy
Pricing₹50,000/month + ₹10,000 one-time onboarding₹75,000 one-time₹75,000 one-time
Pricing in detail

Questions

Frequently asked.

Something not covered here? Send us a message.

Who does Blinkins work with?
Indian B2B SaaS companies, IT services and technology consulting businesses, B2B service providers, and established SMEs that sell to other businesses. We also work with founder-led businesses building their first repeatable outbound system, and with sales teams that want better prospecting infrastructure. We are not a fit for consumer businesses.
Do you work with Indian and international companies?
Yes. This part of the site is for companies in India. Blinkins also works with international companies, scoped separately. If that is what you need, see the international site or mention it on the discovery call.
How much does Managed Outbound cost?
₹50,000 a month, plus a one-time ₹10,000 onboarding fee. To start, you pay ₹60,000: the onboarding fee and the first month. The monthly service period begins on the agreed campaign go-live date, and billing is ₹50,000 a month after that. This is the standard service. Upgrades such as premium data sources, additional capacity, LinkedIn outreach and custom integrations are quoted separately.
What does the ₹10,000 onboarding fee cover?
Initial onboarding for Managed Outbound: business discovery, ICP research, infrastructure configuration, workspace setup and initial campaign preparation. It is a one-time fee, separate from the ₹50,000 monthly service. It is not the ₹75,000 Outbound Infrastructure & Enablement project, which builds a system your team owns and operates.
Are software, mailbox and infrastructure costs included?
In Managed Outbound, standard delivery-related tools and infrastructure are included in the monthly service. Upgrades such as premium data sources, additional capacity, LinkedIn outreach and custom integrations are quoted separately. For the one-time projects, ongoing third-party software, mailbox and infrastructure costs are separate, and we disclose them before you engage.
What is the difference between the ₹10,000 onboarding fee and the ₹75,000 implementation?
The ₹10,000 fee starts a Managed Outbound engagement, in which Blinkins runs outbound for you for ₹50,000 a month. The ₹75,000 fee pays for a one-time project in which we build a system, document it, train your team and hand it over, so you operate it. One is a service we run. The other is a system you own.
What exactly do we get in the ₹75,000 outbound implementation?
ICP and campaign planning, domain and mailbox architecture, sender authentication (SPF, DKIM and DMARC where appropriate), sending platform setup, data sourcing and prospecting workflows, contact enrichment and verification, campaign messaging and email sequences, launch of the initial campaigns, operational SOPs, training guides and walkthroughs, system documentation, and a handover so your team can run it. You receive a documented, repeatable operating system, not just a configured tool.
What is the difference between outbound setup and GTM strategy?
Outbound Infrastructure & Enablement builds an outbound system and teaches your team to run it. GTM Launch & Discovery works out who to sell to, what to say and which channels to prioritise, and delivers a strategy and a 90-day roadmap. One is infrastructure and enablement. The other is clarity and planning. Many businesses do the strategy first and then decide what to build.
Do you guarantee meetings or sales?
No. Results depend on your offer, target market, messaging, data quality, deliverability and how quickly your team follows up. We commit to an agreed delivery process, ongoing experimentation, transparent reporting and actionable market intelligence. We do not promise a number of meetings, a sales figure or a revenue outcome.
How long before campaigns go live?
Managed Outbound onboarding is typically 2–4 weeks of initial onboarding and preparation. Outbound Infrastructure & Enablement is approximately 3–4 weeks, and GTM Launch & Discovery is approximately 2–3 weeks. These are estimates, not guarantees. Actual timelines depend on scope, how quickly you can respond, infrastructure readiness and the approvals needed. Campaigns do not start sending the moment you pay: they go live once onboarding is complete and you have approved the messaging.
Do you handle reply management?
In Managed Outbound, yes: we monitor replies, qualify interest, schedule meetings and pass real opportunities to your sales team. In Outbound Infrastructure & Enablement, we document the reply workflow and train your team to run it.
What happens after a discovery call?
We ask about your business, customers and goals, then recommend the right starting point, or tell you if we are not the right fit. If you want to proceed, we send a proposal so you can decide with the full picture.

Next step

Let’s figure out your next move.

Tell us about your business and who you want to reach. If we are the right fit we will say so, and if we are not we will tell you that too.

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